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Sign, label and product design

Posted: April 21st, 2015

During my tenure at Jadecliff/Marldon Christmas Tree Farm I’ve designed or had a hand in designing numerous products, labels, signs and banners. This post will basically be a photodump with a brief description for each item, so enjoy!

My Little Tree (2014)

my little tree coversmy little trees on sale
MARLDON, ENGLAND - OCTOBER 23: Chancellor of the Exchequer George Osborne looks at a micro Christmas tree as he takes tea with Sadie Lynes owner of Marldon Christmas Tree Farm on October 23, 2014 in Marldon, England. The Chancellor is on a two day tour meeting with women working in the UK economy. (Photo by Peter Macdiarmid/Getty Images)

MARLDON, ENGLAND – OCTOBER 23, 2014 (Photo by Peter Macdiarmid/Getty Images)

Launched for Christmas 2014, My Little Tree is a 30-40cm pot grown Norway Spruce tree with one of a range of label designs. The original concept was to make this a gift idea by creating covers such as “Baby Boy/Girl’s First Christmas” and “First Christmas in our New Home”, as well as some generally festive designs.

These were all created in Adobe Illustrator with sprinklings of Photoshop here and there, but bitmap images were vectorized where possible with the always excellent Vector Magic to maintain quality for printing.

I’ve included the full set of designs that were put into production in 2014 below.

my little tree cover new home my little tree cover baby boy my little tree cover baby girl my little tree cover generic my little tree cover merry christmas my little tree cover generic

Signage 2014

christmas tree banner at morrisons newquay christmas tree banner at darts farm shopping village, topsham german market sign at marldon christmas trees

For Christmas 2014 my employer Jadecliff was operating a wide range of retail sites – from the stalwarts like Marldon, to new popup store outside Morrisons branches (image 1 above is Morrisons Newquay) and other existing retail locations (image 2 is Darts Farm, Topsham). Numerous banners and signs were produced ranging from A3 to over 6m in length.

More to come when I can gather images of them!


Jadecliff tree labels 2015

jadecliff tree labels 2015


Miscellaneous marketing materials for Jadecliff and Marldon Christmas Trees

— Ben